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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - March 2026 PM Jobs Report: Steady gains, shifting geography - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>I’d rather draw than wait for an LLM to give me an image.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - The PM market roars back - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/49327fcb-fbc7-4370-a141-5150a64ed827/on-site-january-2026.png</image:loc>
      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/8c7db6a6-784d-4677-b408-620c8c4184e0/hybrid-january-2026.png</image:loc>
      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/667b853c-1aa3-4cab-a811-d2fce89e061e/remote-january-2026.png</image:loc>
      <image:title>Product Career Newsletter - January’s Job Market Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/the-right-way-to-answer-failure-questions-in-pm-interviews</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/a1a9f225-39b6-4408-a18f-8c0357620f30/time-you-failed.jpeg</image:loc>
      <image:title>Product Career Newsletter - Two types of stories for "tell me about a time you failed" - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/4-mistakes-killing-your-pm-job-applications</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5c1f3ed7-96d6-468f-9dfe-03e677a24ed3/fix-your-pm-job-applications.jpeg</image:loc>
      <image:title>Product Career Newsletter - How to fix your PM job applications - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/what-questions-to-ask-the-interviewers-1</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/2c5aae9f-2b42-4f85-8b6a-b9e3ec119668/ask-right-question.jpeg</image:loc>
      <image:title>Product Career Newsletter - How to ask the right questions to get ahead - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/how-to-write-stories</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/dec-2025-pm-jobs-report</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/2f52a9d5-f11d-4bef-8cc3-9322def323e7/2025-review-product-management-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/e056cb0f-0446-402f-a21b-576a8bd7c7e6/mid-level-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/f224f6b8-d4f2-492a-9d6d-fb9353a11d58/senior-pm-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/c6f76384-539a-4ec7-bd28-588ca9212ab4/junior-pm-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5e8af03f-5f2d-4589-a8e1-be556f3ea443/remote-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/7a1c29da-7135-4bd1-912d-37c7328f16f2/hybrid-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/39fbad1e-d3d8-49e8-962a-0f368ed2a58e/on-site-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/3e49b01e-bad1-471a-973d-abf7d668f7a7/us-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/10e2970a-be30-4d04-ba4c-329595fd4767/apac-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/6744d220-48b6-497b-a78a-f7e41b26906d/eea-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/e9631b78-0388-4093-8650-cbd5f2853c6c/uk-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/8af11ee4-bfeb-43eb-9476-be4ff60d40dd/canada-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/a42fab4e-f1c3-423c-9f51-7687ab06da04/latam-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/dba3597a-6834-4517-9310-28c5e9affb20/me-december-2025.png</image:loc>
      <image:title>Product Career Newsletter - What happened in the PM Job market in 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/you-need-a-story-library</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/your-elevator-pitch</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/leveraging-linkedin-effectively-to-get-a-job</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/88b3e253-4633-48e7-96dc-b45511200a57/head-of-product.png</image:loc>
      <image:title>Product Career Newsletter - Leveraging LinkedIn Effectively to get a job - Make it stand out</image:title>
      <image:caption>Jenny, are you out there?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/81ffcc15-6e7a-4696-b9ac-8d236e8af8a8/testimonial1.png</image:loc>
      <image:title>Product Career Newsletter - Leveraging LinkedIn Effectively to get a job - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/b2f7eb5e-e428-4609-8a9c-e3c7bedf7c82/testimonial2.png</image:loc>
      <image:title>Product Career Newsletter - Leveraging LinkedIn Effectively to get a job - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5acba577-7c31-4853-8282-f0b0023011ec/testimonial3.png</image:loc>
      <image:title>Product Career Newsletter - Leveraging LinkedIn Effectively to get a job - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5cb47c37-af0b-4f69-a3c0-c03b8f66e0ff/testimonial4.png</image:loc>
      <image:title>Product Career Newsletter - Leveraging LinkedIn Effectively to get a job - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/nov-2025-pm-jobs-report</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/ebbfd6ae-7fbb-4d04-acfb-112aec6f73df/us-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/3c0f5206-969b-4023-8230-871cde177aad/apac-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5841ca03-a867-4edf-a562-3b28024ec934/eea-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/c41fb4ef-d38f-47f8-992d-f091d888173e/uk-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/0fe11223-195e-4161-92b1-12ed1bb70b2f/canada-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/b45482e9-b37c-4e64-a13b-aec60bea4e5d/latam-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/1006d85d-97fa-4437-9b89-d112d6a80467/me-november-2025.png</image:loc>
      <image:title>Product Career Newsletter - PM Job Market Report for November 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/your-top-questions-about-linkedin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/get-more-inbound-on-linkedin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/12c51c04-f7da-42f1-9d55-b61a0fda8430/are-you-a-real-person.png</image:loc>
      <image:title>Product Career Newsletter - Attract Recruiters on LinkedIn - Make it stand out</image:title>
      <image:caption>Are you even a real person?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/4d5d9b40-642b-45aa-816f-903ffba2262f/you-are-on-the-right-track.png</image:loc>
      <image:title>Product Career Newsletter - Attract Recruiters on LinkedIn - Make it stand out</image:title>
      <image:caption>You're on the right track</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/b12b6373-3f0c-425c-ac04-84646e8d4c3a/cool-quote.png</image:loc>
      <image:title>Product Career Newsletter - Attract Recruiters on LinkedIn - Make it stand out</image:title>
      <image:caption>Cool quote, I guess. You've nailed it on top skills, though.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/c514fae8-184d-49c4-be83-85c401075e38/no-banner-sends-a-signal.png</image:loc>
      <image:title>Product Career Newsletter - Attract Recruiters on LinkedIn - Make it stand out</image:title>
      <image:caption>No banner sends a signal (a bad one).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/70fa6f87-ae33-4347-83b0-2e622c86ed99/better+than+nothing.png</image:loc>
      <image:title>Product Career Newsletter - Attract Recruiters on LinkedIn - Make it stand out</image:title>
      <image:caption>A bit wordy, but better than nothing.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/stop-writing-cover-letter</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/fda631e1-b338-46b6-85a3-f37aadcf79d3/seconds-before-chatter-erupted.jpeg</image:loc>
      <image:title>Product Career Newsletter - How to save 30 minutes (without using AI) - Make it stand out</image:title>
      <image:caption>Seconds before chatter erupted...</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/oct-2025-pm-jobs-report</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5961da1f-a6a7-49d4-ac6a-45e9df36d96d/united-state-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/d20914ce-5946-4a5c-bf0f-f0e813335358/apac-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/ea1f71af-fd99-4a3d-b290-508f8acdfd1b/eea-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/c018d670-7d72-41b2-89a7-d289b745532b/uk-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/97de6ad8-6f67-4583-8a96-c4cb33f22b00/canada-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/07b20d56-40d6-4057-a96b-20b730eca2ac/latam-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/1d72d9ff-8840-4929-9524-bc3e6271470e/middle-east-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/4f509dc5-786c-4510-b484-5ba503495aba/work-environment-october-2025.png</image:loc>
      <image:title>Product Career Newsletter - Great news for PM job seekers: October 2025 PM Job Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jamesgunaca.com/product-career-newsletter/howto-get-more-interviews</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/0bcf17d1-7d68-46be-9ed2-17f4de8de920/feel-for-the-15-percent.png</image:loc>
      <image:title>Product Career Newsletter - Let's get you more interviews - Make it stand out</image:title>
      <image:caption>I feel for the 15%</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/2b1514c9-6c67-4262-a46b-5d8e0b317421/resume-workshop.jpeg</image:loc>
      <image:title>Product Career Newsletter - Let's get you more interviews - Make it stand out</image:title>
      <image:caption>Spots are limited.</image:caption>
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    <loc>https://www.jamesgunaca.com/product-career-newsletter/creating-a-targeted-list</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-13</lastmod>
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    <lastmod>2026-02-13</lastmod>
    <image:image>
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      <image:title>Product Career Newsletter - Here's how I help clients get started on the job search - Make it stand out</image:title>
      <image:caption>See the latest report on LinkedIn or Reddit.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Product Career Newsletter - Here's how I help clients get started on the job search - Make it stand out</image:title>
      <image:caption>I love funnels</image:caption>
    </image:image>
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    <changefreq>monthly</changefreq>
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    <lastmod>2026-02-12</lastmod>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-11</lastmod>
    <image:image>
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      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/ba058566-e10a-49a3-b050-2812aa13f8f7/apac-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/0d9a8a6d-d699-4896-8287-9cc2d19ef773/eea-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/8c02e35a-2ebb-4769-8d72-cb74b3b3497d/uk-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/901e40f2-7ac2-422d-bbb9-d1d0ab5e16cc/canada-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/a610abff-bdad-446d-bb06-6eb7cd0e42fa/latam-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/d0fdb5a7-6038-46ad-b8c4-4f2ea1610770/middle-east-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/5fe1150d-0479-48d0-adc3-39cc66e90dfd/work-environment-september-2025.png</image:loc>
      <image:title>Product Career Newsletter - The hottest job month of the year: PM Job Market stats for September 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <lastmod>2026-02-10</lastmod>
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      <image:caption>Courtesy of Susan V Lopes</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/ee79bbaf-8bce-49e8-afd5-4176aa576af7/Career-Clarity-Lab-september.png</image:loc>
      <image:title>Product Career Newsletter - Why you should stay an IC - Make it stand out</image:title>
      <image:caption>Join us on Sept 22 or Sept 29</image:caption>
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    <loc>https://www.jamesgunaca.com/product-career-newsletter/why-you-should-become-a-manager</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-10</lastmod>
    <image:image>
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      <image:caption>Courtesy of Susan V Lopes</image:caption>
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    <changefreq>monthly</changefreq>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/4a1b3da3-29b2-4c6f-853e-2b6c850dbf37/us-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/624a7b71-19b8-4ea6-a21c-03d4d4e3fa74/apac-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/3353abfe-aae5-4a23-9274-9fa55cf7a45b/eea-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/8d50a480-fe69-4ac8-ad14-8c7bd702ddc3/uk-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/c5de4302-c11c-4f43-9693-aa37312c43bd/canada-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/d381b084-680e-4230-a0c3-4fa55fdf5f3a/latam-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/0df3380a-db63-4771-b2e5-c81dd7076f27/middle-east-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65ed134dfbe576063126c3e6/fb12e283-1273-4812-95b2-0946bbf452e8/work-environment-trends-august-2025.png</image:loc>
      <image:title>Product Career Newsletter - What's changing in the PM Job Market for August 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <lastmod>2026-02-08</lastmod>
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      <image:title>Product Career Newsletter - The 3x3 rule: How to master outreach and follow-ups - Make it stand out</image:title>
      <image:caption>Not a great strategy when asking for free help.</image:caption>
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      <image:title>Product Career Newsletter - The 3x3 rule: How to master outreach and follow-ups - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.jamesgunaca.com/product-career-newsletter/navigating-your-promotion-journey-as-a-pm</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2026-02-08</lastmod>
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    <changefreq>monthly</changefreq>
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    <changefreq>monthly</changefreq>
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      <image:title>Product Career Newsletter - What's changing in the PM Job Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Product Career Newsletter - What's changing in the PM Job Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Product Career Newsletter - What's changing in the PM Job Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Product Career Newsletter - What's changing in the PM Job Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - What's changing in the PM Job Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <changefreq>monthly</changefreq>
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    <changefreq>monthly</changefreq>
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      <image:caption>What are you supposed to do with this?</image:caption>
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      <image:title>Product Career Newsletter - Mastering the Product Sense Interview - Make it stand out</image:title>
      <image:caption>Product Sense Interview Templates</image:caption>
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      <image:title>Product Career Newsletter - Mastering the Product Sense Interview - Make it stand out</image:title>
      <image:caption>Just one of the 5 templates you get</image:caption>
    </image:image>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - 3 quick things for you - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Product Career Newsletter - My first product failure - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Competition ratios by market</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>This was me on Day 1 (literally).</image:caption>
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      <image:caption>Source: LinkedIn Jobs</image:caption>
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      <image:caption>Note: Assoc./Jr PM tracking began Jan 2025</image:caption>
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      <image:caption>Data without context is misleading.</image:caption>
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      <image:title>Product Career Newsletter - The MVP of Skills for Product Managers - Make it stand out</image:title>
      <image:caption>Don't do this. Ever.</image:caption>
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      <image:title>Product Career Newsletter - The MVP of Skills for Product Managers - Make it stand out</image:title>
      <image:caption>Too many words. Not enough impact.</image:caption>
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      <image:caption>View the report on LinkedIn</image:caption>
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